Writers and self promotion

Marc Gascoigne (he of Angry Robot fame, ex-GM of Black Library, and author of some very old Fighting Fantasy books that I still have on my bookshelf) recently posted a link on his facebook page about writers, self promotion and what to expect from publishers' marketing departments. If you are a writer (or in any professional creative field, really, or trying to break into becoming professional) it's a very interesting read. It also put a sad-clown expression on my face thinking about how lax I've been with my blogging! Here's the link if you fancy a read: